Tourism sector is undergoing a major transformation due, to a large extent, to technological progress that society is experiencing for the last few years.

Another reason that triggers this shift in tourism sector, and which is directly related to new technologies, deals with the way in which clients interact with their holidays. Clients have become now active agents, by designing and adapting their vacation packages according to their likes and preferences, which compels tour operators, tourism companies and hotels to adapt to such new demand systems.

This is exactly where accessibility comes into play. When we talk about accessibility, we are not only referring to physical accesses in the facilities, rather than to each and every element comprising the purchase of vacation products and services, including the terms a hotel or means of transport can offer when making an online reservation, the set of conveniences in the facilities, or the issue regarding the use of new technologies, etc.

Advantages of accessible tourism

Advantages for tourism service providers

Accessible tourism provides a great advantage, not only to clients but also to tourism service providers, since it can lead to a competitive edge by widening the market in their favour.

  • Reputation improvement. There is a raising awareness in regard to people with reduced mobility (PRM), either those with problems or difficulties as to movement, or those others with reduced mental faculties. It should also be taken into account the fact that we face a more and more aged population, hence with fewer physical faculties, and for which the digital divide (the issues facing the use of new technologies such as the internet) is wider and more discriminative. Those hotels or service industries achieving the integration of the technological use in an easy and efficient manner, as well as its adaptation to the abovementioned population sector, will notably increase their reputation, which will develop into higher revenue and improved brand awareness.

 

  • Seasonal adjustment. The highest problem that prominently tourist locations confront is strong seasonality. Thanks to a proper use of new technologies, customised and adapted services to any type of client can be offered all year long, increasing revenue as well as the company’s own visibility.

 

  • Increasing market share. Companies offering higher adaptability will increase the number of clients, as well as their profitability.

 

Advantages for clients

  • Universal accessibility. Clients with mobility issues have the option to benefit from the same advantages, services and conveniences than those not presenting any impediment thanks to, for instance, automatic doors, lifts, conveyor belts or escalators. A PMR client will go for those hotels or services that are being adapted and allow them to enjoy their holidays in a totally autonomous way.

 

  • Personalised attention and services. The main advantage of making use of new technologies is that clients are able to manage and personalise their holidays through applications they can download in no time to their mobile device, resulting in higher satisfaction and different approach to the traditional one with regard to service industry.

 

When we talk about accessible tourism, it becomes absolutely necessary to make reference to automatic doors. Automatic doors can be found at hotels, as well as in means of transport, airports, bars and restaurants, hence their significance. Automatic doors make universal accessibility become a reality, since they allow any person, independent of their physical condition, to circulate freely through the facilities of any tourist installation mentioned above.

Moreover, besides reaching such universal accessibility standard, automatic doors are synonymous with modernity and distinction, able to adapt perfectly to any environment and equipping the establishment or area in question with a touch of sophistication, increasing client’s comfort while at the same time the company’s image enhances.

It is also important to note that Manusa’s automatic doors help us to interior partitioning, separating rooms without creating barriers. Besides, they can be used to restrict and limit the access of unauthorised personnel to certain areas, either through access control corridors or other access control systems integrated into automatic doors themselves.

Automatic doors with specific functionalities can also be used to separate high fire-risk areas such as kitchens from those where clients are, thus increasing security in relation to users, employees and the premises themselves.

Manusa Automatic Doors.